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Sportsbreaks

Sportsbreaks

Key Info
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Challenges
Balancing Growth with Responsibility
We are growing quickly as a global provider of live sports experiences. This growth comes with responsibility. The very nature of what we do is emissions intensive because we move fans across borders to attend major events. Balancing our ambition to expand with the need to reduce our environmental footprint is one of our biggest challenges.
Embedding Sustainability at Scale
Our pilot projects have shown that we can integrate impact into fan packages. Doing this consistently across every trip is complex. Embedding sustainability into the very fabric of our business model requires cultural change, operational shifts and long term partnerships.
Understanding and Reducing Emissions
We know we create emissions and understanding their scale in detail is still a challenge. Our long term aim is to measure, track and eventually mitigate them as effectively as possible. Achieving this requires new tools, better data and collaborations that we are only beginning to build.
Navigating a Competitive Industry
The sports travel market is competitive and highly regulated. Maintaining trusted partnerships with top clubs and rights holders means we must constantly meet high standards while staying flexible enough to adapt to changes in the industry.
Brand Journey
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