D&AD

Since 1962, the D&AD Pencil has represented the very best in design and advertising. Winning a Pencil remains the pinnacle of many careers and the work it celebrates inspires others to study, debate, copy and reference its excellence, as the industry’s finest and most historic of treasures.

D&AD exists to inspire, educate and empower the global creative community. As a non profit member led association, it champions the belief that creativity should drive meaningful impact, nurturing talent, setting benchmarks of excellence, and embedding sustainability and equity at the heart of the industry.